I'm so excited to have been featured on the wonderful Trena Little's Youtube channel. When she asked me to share a video about how to promote your business on Instagram, I knew I wanted to bring up some points that might be a little different.
Everyone can tell you that you need to share pictures of your product and include calls to action, but what about those elusive things that get people to actually follow you? If you aren't doing these three things on Instagram, you aren't likely to be promoting your business effectively.
1. Know your ideal audience inside and out.
Ask ALL the questions. Know everything they like and dislike, along with what kinds of things they value, their buying tendencies and of course, their demographics too.
2. Show your true personality!
If you are absent from your social media (as a creative online business owner), you won't resonate with your audience and create that personal connection that is so vital to success.
3. Use hashtags the right way.
The most practical of the tips in this video, I urge you to use the right hashtags, do lots of research, and don't forget to use them to search for your ideal audience.
To hear more, make sure to click over to the Youtube video and watch!